AP looks at Wilkes advertising

Downtown — By on May 13, 2008 at 2:59 pm

Some of you may have noticed some unusual advertisements for Wilkes University on local billboards and television seeming to target individual students from area high schools.

Well, the ads not only caught the eye of several local high school seniors; the Associated Press put together an article on the ads and their effectiveness.

What do you think? Do you find non-traditional advertising campaigns like the Wilkes ads interesting? And have you or has anyone you know chosen to attend Wilkes based upon these ads?

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